• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Computational Thinking for K-12 Educators: Sequences and Loops

      Skills you'll gain: Computational Thinking, Education Software and Technology, Programming Principles, Debugging, Computer Programming, Computer Programming Tools, Algorithms, Development Environment, Computer Science, Brainstorming

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Educación sobre cambio climático: agua y suelos

      Skills you'll gain: Water Resources, Environment, Environmental Issue, Mitigation, Interactive Learning, Environmental Science, Natural Resource Management, Student Engagement, Education and Training, Teaching, Risk Control

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad Nacional Autónoma de México

      Evaluación auténtica

      Skills you'll gain: Program Evaluation, Student-Centred Learning, Curriculum Planning, Education and Training, Data Collection, Student Engagement, Community Development, Research Methodologies, Learning Strategies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      41 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Digital Media and Strategic Planning in Technology Markets

      Skills you'll gain: Value Propositions, Social Media Marketing, Strategic Planning, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Digital Media Strategy, Web Analytics and SEO, Business Modeling, Marketing Strategy and Techniques, Business Strategy, Market Analysis, Content Marketing, Paid media, Digital Marketing, Email Marketing, Google Ads, Video Production

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Launch your first online meeting with ZOOM

      Skills you'll gain: User Accounts, Collaborative Software, Telecommuting, Computer Displays, Display Devices, Telecommunications

      4.2
      Rating, 4.2 out of 5 stars
      ·
      23 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentos de Negociação com o 10,000 Women da Goldman Sachs

      Skills you'll gain: Negotiation, Active Listening, Goal Setting, Communication, Rapport Building, Relationship Building, Expectation Management, Business Planning

      4.9
      Rating, 4.9 out of 5 stars
      ·
      52 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create corporate Newsletters with Canva

      Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing

      4.2
      Rating, 4.2 out of 5 stars
      ·
      13 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Usability Testing with Hotjar

      Skills you'll gain: Usability Testing, Usability, Test Tools, Interaction Design, Human Computer Interaction, Test Planning, User Research, Product Development, Web Analytics and SEO

      4.3
      Rating, 4.3 out of 5 stars
      ·
      31 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Generative AI for Business - A Leaders' Handbook

      Skills you'll gain: Generative AI, Business Leadership, Key Performance Indicators (KPIs), Strategic Leadership, Business Marketing, Business Transformation, Deep Learning, Business Strategy, Corporate Strategy, Data Ethics, Artificial Intelligence, Technical Consulting, Data Governance, Customer Engagement, Product Development, Ethical Standards And Conduct

      4.3
      Rating, 4.3 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Fundamentals of Analytics on AWS

      Skills you'll gain: Data-Driven Decision-Making, Data Lakes, Analytics, Data Architecture, Data Warehousing, Data Management, Data Analysis, Big Data, Business Analytics, Data Storage, Amazon Web Services, Machine Learning, Data Strategy

      4.4
      Rating, 4.4 out of 5 stars
      ·
      31 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Human Health Risks, Health Equity, and Environmental Justice

      Skills you'll gain: Social Justice, Environmental Issue, Health Equity, Health Disparities, Environmental Policy, Environment Health And Safety, Risk Management, Mitigation, Risk Analysis, Public Health, Policy Development, Vulnerability

      4.9
      Rating, 4.9 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      U

      Universidades Anáhuac

      Inteligencia Artificial Generativa para Docentes

      Skills you'll gain: Generative AI, Education Software and Technology, AI Personalization, Prompt Engineering, Data Ethics, Artificial Intelligence, ChatGPT, Ethical Standards And Conduct, Information Privacy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…267268269…399

    In summary, here are 10 of our most popular social media marketing courses

    • Computational Thinking for K-12 Educators: Sequences and Loops: University of California San Diego
    • Educación sobre cambio climático: agua y suelos: Banco Interamericano de Desarrollo
    • Evaluación auténtica: Universidad Nacional Autónoma de México
    • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
    • Launch your first online meeting with ZOOM: Coursera Project Network
    • Fundamentos de Negociação com o 10,000 Women da Goldman Sachs: Goldman Sachs
    • Create corporate Newsletters with Canva: Coursera Project Network
    • Usability Testing with Hotjar: Coursera Project Network
    • Generative AI for Business - A Leaders' Handbook: Fractal Analytics
    • Fundamentals of Analytics on AWS: Amazon Web Services

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok